Rick Upton's Grab Bag
Search engines like sites that are updated frequently. A blog that frequently has new posts will have a home page that changes frequently. But what about previous posts that are archived? They could stay the same forever, unless...
An idea struck me that I haven't seen mentioned anywhere. A quick and easy way to change the text on every archive page is to change the text within the blog template. For example, at the top of every page is the large text "Richard Upton". Below that is some smaller text which currently reads "Posts from Richard Upton of San Jose, California". I could change this smaller text to read something like "Miscellaneous notes from Richard Upton of San Jose, California", keeping the keywords "Richard Upton", "San Jose", and "California". Of course this is only a small change, but the idea could be applied on a larger scale.
I'm not sure how much this will help; maybe the search engines don't give much notice to changes made to the template. But I don't think it could hurt, as long as you don't drop or diminish the value of your keywords.
This is my personal blog which covers a grab bag of topics that aren't covered by my other blogs.
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